Channel and Category Development Assistant Manager

  • Unilever
  • Nairobi, Nairobi County, Kenya
  • Oct 12, 2017 - Oct 26, 2017
Full time Customer Service

Job Description

 

MAIN JOB PURPOSE   Complement Country Category Business Team CCBT led marketing organization with Channel and Category Development Assistant Manager assisting in the management of strategic category.   JOB SUMMARY
  • Develop Customer Facing Category Strategy (CFCS) – translating category marketing plans to customer & channel plans
  • Lead consolidated CD input into S&OP and own S&OP output (month 1-3) – manage/ drive CD business performance in the month and quarter.
  • IBP – CCD integral part of brand community; provides customer, channel lens to brand JTBD; input into innovation / renovation business cases (e.g. pack size by channel, pricing, distribution & trade margins)
  • Channel strategies incl. new (ecommerce, omni-channel) and traditional channels (e.g. TT Food, Drug, etc.) by geography to win in-store/ online
  • Holistic customer/ channel investment (shopper marketing, trade marketing, in-store)
  • NRM (Decision on Levers 3-5) & trade investments for category/ channel
  KEY REQUIREMENTS
  • Bachelor’s Degree
  • 1-3 years’ experience in field sales or trade marketing in a fast paced environment
  • Outstanding customer and consumer focus